How can you:

- quickly estimate website’s SEO?
- rate your search engine optimization consultant?
- gauge success of in-house SEO employees?
- evaluate your SEO business?

I am about to share with you 2 expert secrets to track SEO progress quickly.

For a Internet marketer, data is the single most strong tool. Three reasons why:

1. Data defines you as an search engine optimization.
If you don’t play s lot with information, neither customers nor the industry will take you seriously.

2. Data tells you how well you are performing.
I am all about client feedback but 1st thing you got to do is root through your proper data to find your SEO strengths and weaknesses.

3. To a client, data speaks louder than words.
How can a client make sure you are actually getting work done? Data. Will a cheesy “How ya doin” phone call do? Nope. Your boss needs reports, daily, weekly, monthly… Share your data, and you are halfway there.

If you take data as seriously as I do, and if you mine lots of it, chances are you are already heavily utilizing search engine optimization software. If not, now is a good time to start and set up a powerful data mining and search engine optimization reporting system for your company.

I am all for automation in my company because the amount of websites I promote today simply doesn’t leave me any other option but to automate.
Plus, with the new generation of breakthrough SEO SEO reporting software out there, you can keep track of your search engine optimization progress quickly and easy, just like thousands of SEO marketers do around the world.

Such tools have killer email reporting systems built-in. I use them to set up an annual reporting schedule for each customer and for the entire year the tool sends out updated and personalized optimization reports to my customers as a follow-up and directly to your inbox for a quick review.
Not only are SEO apps reports convenient but they are also good-looking and full of graphs so the design is one less headache I have to think about.

If you wonder what sorts of metrics are vital for search engine optimization reports, I’ve pinpointed three:

1. Keyword metrics:
- keyword rankings in targeted SEs
- historic rankings
- expected and up-to-date site visits by keyword
- keyword research metrics – competition, search volume etc.

2. Link building metrics
- Number and quality of client inbound links
- Number and quality of link building partners
- Number and quality of competitor inbound links

3. On site and on page SEO metrics
- Landing page and page element optimization statistics
- Keyword density analysis for a keyword niche
- Site structure analisys stats

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